Key Concept: Parasocial Influence

If you are an influencer of ANY sort and stepping MORE into it…if you have any online following whatsoever, are a beauty influencer or are your own soul purpose BRAND icon on some form of star or starlet path, this is a critical concept to understand and (organically) maximize.

All kinds of people are trying to inorganically maximize it (like algorithm hacking, etc.) and that can help too, but I digress…

We want to understand INFLUENCE and beauty influence from stillness more accurately as well as overall influence.

Let’s be clear up front; if you are an INFLUENCER of any sort and are on social or visual media, you WANT more para-social influence…esp. from your visuals when you aren’t famous, aren’t speaking or relying on ‘niche content’.

CENTRAL and really KEY to INFLUENCE and success on social media (especially as an iconic ‘brand’ of you) in this attention age era is this concept of ‘para-social’ and parasocial influence.

So what is it?

“Parasocial” refers to a one-sided, psychological relationship where a person extends emotional energy, interest, and time toward a media figure (celebrity, influencer, or character) who is completely unaware of their existence. Named 2025 Word of the Year by Cambridge Dictionary – Google

If you’re the influencer;

It’s basically having a form of influence where your followers and fans develop a projected but familial relationship WITH the persona or holographic version of you through your media.

This replicates your time to have more influence even though you cannot be there intimately for all of them. It’s just a byproduct of the modern age with it’s pros and cons and shadows.

But really; this is an AMAZING THING because when you can INCREASE your parasocial impact and HOW fast people can trust, feel and open up to you, you have more influence and forms of success.

In this blog post, I’m going to go more directly into how to LEVERAGE your as an iconic brand to maximize your parasocial influence (including to maximize your CURRENT social media following for engagement) after (the key word is allure btw) but let’s take a defining look first.

Again; it’s critical to be AWARE of this consciously to help your social media success. Let’s go deeper;

Wikipedia;

“Parasocial interaction (PSI) refers to a kind of psychological relationship experienced by an audience in their mediated encounters with performers in the mass media, particularly on television and online platforms.[1][2][3][4] Viewers or listeners come to consider media personalities as friends, despite having no or limited interactions with them. PSI is described as an illusory experience, such that media audiences interact with personas (e.g., talk show hosts, celebrities, fictional characters, social media influencers) as if they are engaged in a reciprocal relationship with them. The term was coined by Donald Horton and Richard Wohl in 1956.[5]

A parasocial interaction, an exposure that garners interest in a persona,[6] becomes a parasocial relationship after repeated exposure to the media persona causes the media user to develop illusions of intimacy, friendship, and identification.[5] Positive information learned about the media persona results in increased attraction, and the relationship progresses.[6] Parasocial relationships are enhanced due to trust and self-disclosure provided by the media persona.[5]

Media users are loyal and feel directly connected to the persona, much as they are connected to their close friends, by observing and interpreting their appearance, gestures, voice, conversation, and conduct.[6] Media personas have a significant amount of influence over media users, positive or negative, informing the way that they perceive certain topics or even their purchasing habits. Studies involving longitudinal effects of parasocial interactions on children are still relatively new, according to developmental psychologist Sandra L. Calvert.[7]

Social media introduces additional opportunities for parasocial relationships to intensify because it provides more opportunities for intimate, reciprocal, and frequent interactions between the user and persona.[5][8] These virtual interactions may involve commenting, following, liking, or direct messaging. The consistency in which the persona appears could also lead to a more intimate perception in the eyes of the user.”

-Wikipedia.org

In other words; it’s about this new form of social communication; well, it’s been around FOR eons with myths and deities but is really extrapolated since the advent of television and now social media.

Ie. my mother used to have a parasocial relationship with the character’s on ‘Knots Landing’ for example and you most certainly have parasocial relationships. Think of the dynamic itself of how stars and starlets like Tom Cruise and Ariana Grande or more ‘niche’ characters or actors have followings like a Bryan Cranston, etc. Stars have MASS parasocial relationships with their fans and this is something to be aware; esp. in HOW to maximize your own following’s response to you (like a star/let).

Think of if you’re in business for yourself; you can have prospects get to know and sense who you are…building a relationship where they feel they know you and have that familiarity and trust…that comfort and then maybe attend a live workshop of yours…it’s kind of like you’re a star in their eyes. They feel they know you.

This is expanded influence (and goodwill).

So think of who and where YOU have parasocial relationships…with who? With what celebrities?

Kim Kardashian for example has 353 million Instagram followers…many of whom have a more active parasocial relationship with her through her posts and the tv series…they feel they know her.

Cristiano Ronaldo has a whopping 670million followers but it doesn’t have to be that scale at all to have social influence. Media allows us to have more meta-physical or social ‘power’. I talk about this in other places.

So who are the people online or in tv shows that YOU have a parasocial relationship with? Those that you feel you ‘know’?

They don’t have to be super famous or a celebrity…it could be a mommy blogger or a subject area specialist. Influence is scalable…you’re not practically going to be able to interact with each individual person as you scale up.

Maybe it’s the different sharter guys that through watching dozens of hours of their videos sharting and pooting in public places on and near unsuspecting civilians like Central Park or Wal-Mart you feel that you get to know them.

And sometimes on camera; a fan (with a pre-established parasocial relationship) treats them like a star when they meet them in real life. You’ve had parasocial relationship with your favorite bands and the artists too.

With the ‘democratization’ of media…Today; we have the opportunity to BE our own stars and starlets and the people I work with especially have LIGHT CODES of Beauty and Power that are unique to them with their Star and Starlet codex that can be expressed as they live their highest timelines and cultivate more of this online INFLUENCE (whether in a spirit-aligned business, beauty influencer or not).

Now; who do YOU want to have influence with?

For me on Instagram it’s with my beauty tribe (which includes celebrity)…I want to cultivate PARASOCIAL INFLUENCE with them and as a brand icon.

Ok; so we have a good grasp on parasocial influence; and again this is what you WANT for exponentiating your OWN influence.

Now here’s where we get to the juiciness;

IF you indeed value maximizing your parasocial influence or ‘brand’ online to have:

*More subscribers

*More organic engagement

*More sales conversions

*More retention

*More depth (and even obsession dynamics but as an organic byproduct)

*More return views

*More referability

*More likes

*More opportunities
*More money FROM social visibility

*Deeper fan following and loyalty (even to protect you online vs. haters and trolls)

And more LEGACY in real time;

What can you do to maximize your parasocial influence (including with your CURRENT following)?

Well the most organic thing is to;

Cultivate your ALLURE to have people NATURALLY and of their own accord without salesiness RESPOND and engage with you. It accelerates relationship building and instant trust.

It’s especially important now because social media marketers as of early 2026 still don’t know that it’s a legitimate variable IN social media success itself yet is already a core reason responsible for billions of views.

And more specifically; you want to cultivate your Star or Starlet codexed allure so people can FEEL the unique version of you and your erospheric vibe and light truth atmosphere.

This actually has to do with your visuals and more specifically your light body (and all of your multi-d light IN your actual photos and videos of expanded frequency, feelable spectrum like UV rays) in where energy is blocked or flowing and the quality of WHAT is flowing (ie. essence vs. mucky shadows).

In other words;

There may be BLOCKS for your current audience to FEEL YOU from your live presence and visual image (where they get ie. creepy vibes) b/c you might be focused on looksmaxxing, niche content subject matter specialties, thumbnail optimization, algorithm hacking instead of just being more organically FEELABLE and engage-with-able TO your people.

Literally as your chakras open, you will find more magical RESPONSE from your own people!

This is that big theme of charisma and allure we value here at Sexy Chi.

So this gets into deeper SELF-image issues and HOW it is affecting how you’re coming across.

Even looking your best;

You might be subconsciously NOT wanting your people to ‘take’ or siphon from you, thus your LIGHT is actually distorted. You might be seeking their validation unhealthily and they’ll start picking up that vibe.

You might just be lost in your own inner world or on the mental plane but not wanting to be seen as the star so how people unconsciously FEEL and respond to you is affected; if they FEEL you have walls, they’re probably going to reflect those walls back to you…these energetic resistances and even the fugly duckling syndrome are BLOCKING the expression and psycho-activating engagement of your spirit-matter quanta from having influence.

Remember that a STAR unconditionally shines anyways…it is providing nurturing VALUE for its constituents (like our solar sun).

So it’s actually ESSENCE that you want to allow to FLOW for people to feel, respond and organically engage with your social media (as if its you).

When your deconditioned chakras and aura project through the screen to affect THEIR chakras and aura (in heart and sex for example); initiating a response in them, you are having powerful parasocial influence working organically for you.

If you look good and pretty but have energetic walls and a low allure factor (rating), they’re less likely to be organically engaged and responsive to you UNLESS you’re like relying on subject matter niche expertise where your charisma doesn’t matter as much (like rock nucleioid research or something).

If Instagram is a primary social media channel, by default you WANT charisma or feminine allure maximized to exponentiate your organic response across the board.

With allure and charisma to have more parasocial, felt influence (and beauty influence in general) LIKE a star or starlet…

The variables we are practically working with are;

ESSENCE
EMBODIMENT
EXPRESSION

When people can FEEL your vibe and light truth b/c it’s energetically expressed FROM your chakras and aura, they feel they are CONNECTED TO YOU and engaged even if it’s just from a video recording…they’re actually having and building a relationship with your multi-dimensionally encoded hologram (and p.s. they CANNOT actually ‘siphon’ from your recorded media!)

This is the real secret…it’s having ALLURE; being de-armored and engaging your people from your literal visual beauty presence alone WITHOUT even speaking or doing dance trend videos. Where they FEEL your radiance like the sun.

But it gets into more advanced Power, status and Beauty dynamics when you have ARCHETYPAL Power/Beauty b/c then it’s about their relationship with God and Goddess fractals associated with you (= influence and powerful attraction).

Why?

It has to do with divine union holy grail principle but people are essentially seeking connection and communion with the divine.

ESSENCE is the source spectrum of Beauty itself….essence is the seemingly intangible but actually TANGIBLE currency that is being ‘exchanged’ socially. It’s what is of value. Superficial beauty or vanity does not equate to alchemical attunement from your essence Goddess beauty for example.

So it’s about cultivating more essence, embodiment and expression….more FEELABILITY and when they can FEEL you, then they can care…otherwise you feel ‘separate’ and it’s easier to judge even if you’re pretty but unfeelable in their gut.

Taking on the identity of a soul starlet and allowing yourself to be felt and seen (without fear of siphoning) allows people to FEEL you and thus maximizes more of your parasocial influence.

As more and MORE people feel it and the upward cycle spirals then you get into celebrity like influence on a smaller scalable scale.

Basically; you can have starlet allure before you’re famous and just reference the rabid SUPER FANS of world’s top muse Wonyoung for example….people scream for her at airports, etc. and it’s not just b/c she is looks-maxxed…there’s essenced-divine Beauty quanta that is FEELABLE rather than the superficial realm of her visible light and conditioning around conditioners and facial make-up.

She not only has WIDE parasocial influence with men and women, she has DEEP MEDICINAL IMPACT b/c she is so essence, embodied and expressed. She is essentially at Priestess level Presence; this is the more advanced Beauty Power; alchemical influence.

Social star/starlet INFLUENCE can get into the obsession realms.

These are good problems but you might prevent it all from happening if you still have energetic blocks, shadow sabotage and resistances TO being embodied, felt and expressed AS a starlet to give your people more of the value and nourishment they are seeking…allowing them to FEEL you from a more open energy body from in your media (and you can still master your own private time away from the crowds).

It’s about giving them more from your live presence and media vs. being closed off.

You want that open-ness also encoded in your visual media to keep working FOR you 24/7 like a star, right? 😉

To stand out but as the AUTHENTIC you; it can help to become more masterful at being feelable in this day and age…you can still have authority over the dials of how much you are expressed going to the grocery store; but if you are too closed off you may have to have a foundational transfiguration if your people aren’t responding to you and people don’t want to befriend you b/c you’re otherwise too aloof. Can you allow yourself to be felt and seen?

You might even have Gene Key shadows like Vanity, Superficiality, Doubt, Control that can also keep others from engaging to you.

THIS IS THE REAL BEAUTY SORCERY REMEMBER…This allure work. Organic influence.

This is the work we do directly together in the AvaStar Makeover.

Want more parasocial influence?

I’d have a strategy to work directly on your visual light body to BE more open and alluring to BE felt and seen as an icon with less to zero resistance (Starlet comes in for divine protection from siphoning btw~) and you will exponentiate your parasocial influence with your own organic, fan-client-follower response, attraction, depth and engagement to the stars!

I can help support you releasing your energetic psyche blocks that are distorting your Light and creating barriers for people to organically respond to you as well as cultivate more essence, access your signature Star/let codex, embody and express for visible, highly responsive before and after makeover results that people WILL notice.

If we work together in the Avatar Star/let Makeover with monthly starlet support; WATCH as you transform into the star or starlet version of yourself how your parasocial power and influence organically EXPONENTIATES with your people (and new ones)!